The Startup Program
Start your business with somebody who's actually done it.
Thad Paschall started his company in 1992 with no outside money and, over 23 years, created more than $600 million in revenue. This program is everything he wishes somebody had handed him on day one.
No guarantees here — nobody honest can promise your business succeeds. What you get is the best answers he can give and tools that work from day one. You still have to get out of your chair and go to work.
Three stages. Start where you are.
Everything begins with the day-one kit — it's the whole toolkit a new business needs to be found and answer its phone. The program levels are for members who want Thad in their corner too.
Stage one · open now
The day-one kit
$297/mo, everything included
Your website built for you, your phone answered 24/7 while you're on the job, online booking, review requests from customer number one, and the work that gives you a better shot at getting found on Google and ChatGPT. Month-to-month, no setup fee, cancel anytime.
Stage two · waitlist
Founding member
Price not set yet
A monthly group call with Thad — bring what you're stuck on, and he answers as somebody who ran the trucks, made the payroll, and learned it the hard way. Plus a members' chat between calls. Shared experience and education, not business, legal, or financial advice.
Stage three · waitlist
The research desk
Price not set yet
For funded and self-funded founders still deciding what to build: research on what people in your market actually search for, and which services have the fewest businesses competing to be found. Twice-monthly calls to walk through it. Data you can read yourself — the call is yours to make.
We provide tools and education — not business advice, legal advice, or income promises. Licensing, insurance, and tax requirements vary by state; check your state's official sources.
Not ready for any of that? Start with the free guides.
The step-by-step checklist for starting a business, plus trade-by-trade guides — licensing, first customers, what it really costs. Free, no email needed.
Read the free startup guides →