Austin SEO Company — Get Found on Google and ChatGPT

What ChatGPT says about Austin businesses right now

Why Austin is a harder search market than it looks

Austin doesn't behave like one city when someone searches. A homeowner in Georgetown and a homeowner in Buda are 45 miles apart, and Google treats them as two separate markets. Rank beautifully downtown and you can still be invisible to the Leander family whose water heater just died — which is where a lot of the money actually is, because the suburbs are where the new houses went up.

The other thing that makes Austin different is who's doing the searching. This is a town full of people who moved here in the last few years and have no idea who to call, and a town full of people who use ChatGPT the way their parents used the phone book. Both of those things cut the same direction: the business that gets named wins, and the business that's merely findable-if-you-look loses.

• Newcomers have no referral network — they ask a search box, not a neighbor.
• The metro sprawls north to Georgetown and south to Kyle, so one set of rankings never covers it.
• Summer heat makes AC failures an emergency, and emergencies go to whoever answers first.
• New-build neighborhoods in Leander and Pflugerville create a steady stream of first-time homeowners who don't have a plumber yet.

What an Austin SEO company should actually be doing

Most of what gets sold as SEO in this town is a monthly report. A report doesn't get you phone calls. Here is the work that does, in the order it matters:

1. 1Fix the Google Business Profile first. It's what shows up in the map results, it's free, and it's where most local calls start. Categories, service areas covering the suburbs you actually drive to, hours, photos, and a real stream of reviews.
2. 2Make the website answer questions, not describe the company. Pages that answer "how much does a new roof cost in Austin" get found. Pages titled "Our Services" don't.
3. 3Get the business name, address, and phone identical everywhere. Google cross-checks. A wrong suite number on an old directory listing quietly costs you rankings.
4. 4Ask every finished customer for a review. 98% of people read reviews before choosing a local business (BrightLocal) — and most businesses never ask.
5. 5Then answer the phone. Ranking is upstream of revenue. If the call rings out, you paid for a lead and handed it to the next company.

That last one is not a throwaway. 62% of calls to small businesses go unanswered (411 Locals), and most callers don't leave a voicemail — they dial the next name on the screen. We've watched Austin contractors add a month of revenue without touching their rankings, purely by picking up.

The ChatGPT problem nobody is selling you a fix for

When someone asks ChatGPT "who's a good roofer in Austin," it doesn't return ten blue links. It names a handful of companies. If you're not one of them, you were never in the running — and unlike Google, there's no page two to be on.

The fix is unglamorous. Clear pages that state what you do and where you do it. A Google profile that matches. Reviews with real detail in them. Content that answers the question a customer would actually type. Do that and both Google and ChatGPT have something to work with. Skip it and you're relying on being lucky.

What we charge

No contracts, no setup fee, no "custom quote" phone call to find out the price. Here's the whole menu:

If you only want to know where you stand before spending anything, run the free check — it takes about a minute and tells you what Google and ChatGPT currently say about your business.

How to tell a real Austin SEO company from a bad one

Austin has more marketing agencies per capita than almost anywhere, and a lot of them are one person reselling the same dashboard. Four questions sort them out fast:

• "Show me a business you got into the map results." A real answer names the search and the market. A bad answer shows you a traffic graph.
• "What happens to my website if I leave?" If the site disappears when you stop paying, it was never an asset.
• "Who answers my phone at 7pm?" Anyone selling you rankings without asking about call handling is selling you half a system.
• Anyone promising a #1 position is guessing. Nobody controls Google's results, and nobody controls what ChatGPT names. What you can control is whether you deserve it.

We're a national company — we build for Austin the same way we build for anywhere, using the same measured benchmarks. You get the process, not a junior account manager who's never been north of the river.

What the first 90 days look like

Nothing about this is a mystery box. Month one is foundations: the site goes up or gets rebuilt, the Google profile gets straightened out, and the review ask gets turned on. Month two the content starts landing — the specific pages that answer what Austin customers type. Month three is when the map results usually start to move, and when we start checking whether ChatGPT has begun naming you.

Speed matters more than most owners expect. Respond to a new lead within 5 minutes and you're 21× more likely to qualify it than if you wait even 30 minutes (MIT/InsideSales). The average business takes 42 hours (Harvard Business Review). In a market where a Cedar Park homeowner is calling three companies off one search, that gap is the entire game.

See what we build for trades like yours on the examples page, or check the pricing page for the full breakdown.

Trades we do this for in Austin

Frequently asked questions